Liz seems to come in two forms, to my eye:
1. She has the same ruthless business brain that her mother and grandfather have leaned on since Paul Brown died. For example, one of the overhauls to the "fan experience" in recent memory was to fire nearly the entire sound staff that had been in place for decades to bring in a new team of professionals. I knew a family directly impacted that swore off the team for it. I also think it worked, because the fan experience has improved.
2. She is much more attentive to the national narratives and the fanbase, because she is a millennial with a basic understanding of social media. Through her influence, the team is much more competent in communicating with fans (e.g., on Twitter). I think this might also influence her to push Bengals-unorthodox decisions within the front office, because she is exposing herself to arguments that her forebears would never hear.